The Reluctant Rainmaker:
A Guide for Lawyers Who Hate Selling

Are you a reluctant rainmaker – a lawyer who knows the importance of rainmaking efforts but would prefer to focus on doing solid legal work? Discover what you must know to lay a solid foundation for your business development activity, so you can build a successful, satisfying, and sustainable practice.  Get Chapter 1 of Julie Fleming’s book The Reluctant Rainmaker: A Guide for Lawyers Who Hate Selling, which will:
  • Reveal why rainmaking matters more now than ever before,
  • Identify the two keys to business development success, and
  • Uncover the five errors that doom rainmaking efforts.


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Authored by
Julie A. Fleming, J.D.
Fleming has written a definitive guide for lawyers who understand the importance of rainmaking but would prefer to focus their time on performing legal work.  Indeed, I think the book goes to the "reluctant rainmaker" that is in almost all of us to some degree.  The Reluctant Rainmaker illuminates the connection between practicing law and growing a book of business.   With easy-to-apply recommendations for how to get the most benefit from business-building activity, Fleming has offered a guide that every lawyer will be able to use with confidence.
          -- John L. North, Sutherland LLP